Strategic Mindshare
regularly releases innovative white papers, speeches and insightful forecasts
based on proprietary primary and secondary research. This research covers
the most critical issues in marketing, technology and trends affecting
consumer and business behavior. The firm is widely recognized for its
ground-breaking work on consumer behavior. Some of our past research has
included work on inner-city and urban consumers and Hispanic consumers. Our
most recent research projects focus on Speeders, the youngest generation aged
0 to 14 who are revolutionizing retail, and the various lifestages of Boomer
women.
Please click on the links to the left to view the full text
of our articles and press releases, as well as copies of the lecture notes from our most
recent speeches and proprietary research presentations